Let’s get personal. Really personal.
Do you know that by personalizing your communications efforts to each individual prospect you can significantly increase your return on investment over non-personalized communications?
Yes, personalization can be as simple as changing contact information on a simple letter. But there’s so much more to it. We can mass customize every customer touchpoint in your marketing campaign by changing names, graphics, images—or even the offer. And we can continue to adjust the message, based on response.
And we’re not just talking print materials. How about online communications that include PURLs—personalized web landing pages—for each recipient of your marketing message? It’s the ultimate in mass-customized, integrated marketing communications.
From data as simple as mailing addresses, to complex demographics and psychographics we can fine-tune your resources to help you pinpoint your prospects. Now that’s personal.